Michala Gregorová

Míša joined Miton in 2018 as head of communications. Previously, she had her own PR company with clients such as Rohlík and Bonami; later she become the CMO of Rohlík. In 2021, she also became an investment manager. She works with Knihobot, Whisper and AIM. She has a law degree, and later she studied philosophy.

Michala Gregorová

Current projects

Knihobot

Aim

Whisper

Investment areas

Re-commerce

AI, augmented workforce

How does your experience in communications help in your job as an investment manager?

For a lot of projects, communication is key, so my 15 years of experience comes in handy. Most of all, thanks to my work in PR, I have had the chance to see first-hand how company owners work. My biggest learning experience was the three years I worked with Tomáš Čupr. I had been with Rohlík almost right from the start, later even as part of its team of managers. Nowhere else, even in a dozen years, would I have learned as much about business.

What’s your job at Miton?

  • External communications. Essentially, the Miton brand. It carries a lot of essential values, and I make sure that these are seen and their essence is not distorted.
  • Internal communications. So that our founders are as interconnected as possible, it shortens the distance.
  • Knihobot. Online second-hand bookshop with a team that is both talented and distinctive. I feel good there, and sometimes even helpful.
  • Whisper a Aim, two AI-native projects.
  • The podcast. It’s called Cinkátko, and I try to discuss practical business topics with people from practice.

How would you describe your style of work?

I like to switch between the buzz of an office full of people and the peace of home. I don’t like making telephone calls, but I’m always e-mailing. I like speaking with people one-on-one, in a café rather than in a meeting room. I like to help when I know how, but I don’t force anyone to do anything (although…). 

Sansho FD 2b na zdraví

What do you like about working at Miton?

Freedom and trust, and smart, successful, but at the same time, the wonderful people there. Moreover, we have people with a lot of experience in the “building”, so if you don’t know the answer to something, more often than not, there’s someone there who does.

What has stood the test of time for you? That is, what have you been focusing on regularly for years?

Studying new topics (which has led to studying philosophy), strength training, discovering good restaurants, and cooking. And, most importantly, close relationships.

What’s your favourite place?

More and more, it’s any place with forests or at least a view of them. In Prague, you’ll most often run into me at Ema in Karlín or Kro Coffee at Jiřího z Poděbrad square.

Stories with Michala